African Motor Underwriters (AMU) was set up in 1996 to offer an alternative to the conventional local insurers at a time when the market was fairly hard and unsupported motor insurance was hard to place. We at AMU, felt that there was a substantial existing market for unsupported motor business and one that was likely to grow strongly as the trend toward specialisation amongst insurers continues. Our binding facility is aimed at exploiting this market niche. Today there are far fewer general insurers and a number of specialised underwriting agencies have entered the market.
As specialists we can offer expertise in our field and better service. This is becoming ever more important as standards at the big general insurers decline. After eight years of trading with a solid track record of producing underwriting profits we can also offer stability.
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